FaceSerum from IVY AIA

IVY AIA is a skin care line with strict Selected from and tested ingredients that can be used by all, and the quality of the products have now been joined by four new effective sera.

IVY AIA is created from the idea that skin care routine should be simple and efficient, without compromising. All IVY AIA products Nulallergiis without allergens, cruelty-free, 100% vegan and does not contain perfumes, parabens, carcinoger and dyes. All IVY AIA products are AllergyCertificeret, developed in Denmark by beauty experts and tested by dermatologists.

The skin care line from IVY AIA does away with the perception that high-quality and high prices always stuck together, here you get: quality products with proven efficacy at a favorable price.

What serum should I choose?

• IVY AIA Face Serum - Collagen with Vitamin C & Hyaluronic Acid

This serum tightens, revives / revitalize and moisturize the skin.

Application
Applied to the cleansed skin before using the moisturizer.

Active ingredients

Vitamin C
Vitamin C is a powerful antioxidant, which neutralize free radicals. Free radicals can result in premature signs of aging, including wrinkles and fine lines. The antioxidant activity of vitamin C protects against UV-induced damage caused by free radicals, which may
prevent accelerated aging and skin cancer. It also increases the firmness
by regulating collagen production. Antioxidants like vitamin C can also be used to treat dark spots and hyperpigmentation.

Hyaluronic Acid.
Keeps your skin moistened and brilliant, and has anti-wrinkle properties. Because of its ability to bind large amounts of water, the skin remains moistened, and this prevents the development of wrinkles. At the same time, existing wrinkles are already reduced as it sucks water and moisture, while maintaining it, and thus it can fill in the places in the skin where there are wrinkles.

• IVY AIA Face Serum - Vitamin C with Kiwi extract & Sodium Ascorbyl Phosphate 3%

This serum scavenge free radicals *, increases collagen production, improves discoloration and even out skin tone.

Application
Applyedcleaned skin before using moisturizer.

Active ingredients

kiwi extract
Kiwis high content of vitamins C and E can help to rejuvenate and revive tired skin and make the skin firmer. The antioxidants in kiwi neutralizes free radicals *, while the amino acids treat UV damage. Vitamin E increases collagen production and hydrate the skin, so that the wrinkles and fine lines are smoothed.

Sodium Ascorbyl Phosphate 3%
Natriumascorbylphosphat (in Danish) acts as an antioxidant, a
substance to neutralize free radicals *. The substance cantherefore preventing or delaying the other healthy chemicalsubstances.or organs in our body become oxidized and thus damaged or destroyed.WhenNatriumascorbylphosphat applied to the skin, it may assist in slowing how aging process and the formation of fine lines and wrinkles.

• IVY AIA Face Serum - Lactic Acid 5%

This serum gives a gentle and mild exfoliation of the skin, which helps to even out skin tone and skin texture.

Application
Apply to cleansed skin once a day - preferably before bedtime. Always finish with a moisturizer. Do not use on sensitive skin or damaged skin. If you use it during the day, always use SPF protection. If you experience irritation, discontinue use. Avoid contact with eyes.

Active ingredients

Lactic Acid
Lactic Acid also goes under the names of lactic acid bacteria. Lactic Acid is one of the best known AHA acids and tested for decades for its effect on the skin. Lactic Acid is a really good skin care ingredient.
Lactic acid is primarily used due to its exfoliating effect. It is great for breaking down the material that holds together on dead skin cells. It is especially good against unclean, greasy and hormonally conditioned acne as it prevent the dead skin cells from forming impurities in the skin. Lactic Acid is also one of the AHA acids that can improve an uneven skin tone.

• Ivy Aïa Face Serum - Hyaluronic Acid with Provitamin B5

This serum moisturizes, reducing fine lines and gives you brilliant skin.

Application
Applyedcleaned skin before using moisturizer.

Active ingredients

Provitamin B5.
Panthenol consists of Provitamin B5. When provitamin B5.
penetrates the skin, it is converted to the active substance pantothenate (vitamin B5), which is necessary for the skin to function normally. Provitamin B5 accelerates the natural healing of skin and at the same time reduces water evaporation.

Hyaluronic Acid.
Keeps your skin moistened and brilliant, and has anti-wrinkle properties. Because of its ability to bind large amounts of water, the skin remains moistened, and this prevents the development of wrinkles. At the same time, existing wrinkles are already reduced as it sucks water and moisture, while maintaining it, and thus it can fill in the places in the skin where there are wrinkles.

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* Free radicals

Free radicals are molecules that are unstable and therefore very much like to connect on a substance and destroy (oxidize) it. The free radicals are constantly sampling in reactions with other substances to become stable again. In this way they can create havoc that can cause cell changes in our body. Here it is that the antioxidants can stop the free radicals ravages by acting as deputies for other chemical substances.

Free radicals are formed in larger quantities by, for example:

• cigarette smoke
• alcohol intake
• Radiation (for example sunbathing)
• contaminated air
• stress
• Bold diet
• infections.